Austin Search Engine Optimization

Recommended reading from the Austin SEO Guy!

The resources below will help you continue your search engine education. In addition to browsing the websites listed, I recommend you sign up for one or more newsletters. Search engine newsletters are a great way to stay current on search engine information.

Websites & Newsletters:

Search Engine Guide
If you only bookmark one of the websites listed below, make it this particular page of this particular site. It's a treasure trove of expert SEO advice.

High Rankings Advisor
This website includes a weekly email newsletter written by search engine expert Jill Whalen. I highly recommend visiting the website and subscribing to the newsletter.

Search Engine Forums
An online forum for topics pertaining to search engine marketing. A variety of search engine experts participate in this forum. Once in a while, representatives from the major search engines will "drop by" to join the discussions.

Search Engine Watch
When it comes to search engines, Danny Sullivan really knows his stuff. Stop by his website, Search Engine Watch, and see what I mean. Danny's excellent newsletter is also available through the site.

SEO Forum at DaniWeb
This forum is frequented by many IT and marketing professionals who, when combined, constitute a wealth of knowledge on the subject of search engine optimization. Well worth a visit.

Google's Webmaster Guidelines
These are the building blocks upon which a quality SEO program should be built. Google tells webmasters exactly what they should and shouldn't do to improve their chances of a good ranking. Smart webmasters will listen.

Books

Search Engine Visibility, by Shari Thurow
If you only buy one book on search engine optimization, make it this one. This book covers SEO in great detail with plenty of helpful examples. Highly recommended by the Austin SEO Guy!

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